Fair terms.
Plainly stated.

DineSights provides:

• QR codes that open a web-based menu for your diners.
• A menu editor and dashboard to manage that menu and see visits, segments, and reward progress for your own diners.
• Identity verification by SMS one-time code, and — where enabled and where diners separately opt in — text messages from your restaurant to your own diners, subject to the Acceptable Use Policy.
• Subscription billing through Stripe.

DineSights does not take food orders, print kitchen tickets, process diner payments, or replace any part of your POS. We may improve, add, or retire features over time; if a change materially reduces what you pay for, we’ll tell you before it lands.

• Keep your owner phone number current and don’t share sign-in codes. Anyone who completes your OTP has full owner access.
• You’re responsible for activity under your account until you tell us it’s compromised — then we’ll help you lock it down.
• Give dashboard access only to people authorized to act for your restaurant.

• Price. The standard plan is $99 per month (USD) for US restaurants and £75 per month (GBP) for UK restaurants, unless a different price or promotion is shown at your checkout. The exact amount, currency, and any applicable tax are displayed in Stripe Checkout before you confirm.
• Auto-renewal. Subscriptions renew automatically each month and are charged to your payment method on file until you cancel.
• Trials & promotions. If your account includes a trial or promotional pricing, its length and terms are stated where you accept it, and it converts to the standard price when it ends unless you cancel first.
• Canceling. Cancel any time from your billing tab (“Manage Billing” opens your secure Stripe portal), or by emailing contact@dinesights.com The Stripe customer portal controls cancellation, and its available options may vary by subscription. Cancellation takes effect at the end of the period you’ve paid for, and your menu stays live until then.
• Refunds. Because you can cancel anytime and keep the remainder of the paid month, fees already charged are non-refundable except where the law requires — or where we decide a situation deserves one. If something went wrong, tell us; we’re not rigid.
• Failed payments. If a charge fails, Stripe retries on its standard schedule and we’ll reach out. If it stays unpaid, your account may be paused (menu offline) until billing is fixed — we’ll always warn you first.
• Price changes. We can change pricing with at least 30 days’ notice; changes apply from your next renewal after the notice period, never retroactively.
• Taxes. Prices exclude any applicable taxes, which are your responsibility where they apply.

• You grant DineSights a non-exclusive license to host, display, and format your uploaded content for the purpose of operating the service — and for nothing else. The license ends when you delete the content or close the account, except for backups that age out on their own.
• You’re responsible for having the rights to what you upload (including dish photos) and for the accuracy of your menu — prices, dishes, and dietary information that diners will rely on.
• Feedback you send us about the product can be used to improve it, without obligation or attribution.
• DineSights and its software, design, and branding remain ours; these terms grant you use of the service, not ownership of any of it.

• Roles. For your restaurant’s guest list (diners, visits, rewards), you are the business/controller and DineSights acts as your service provider/processor: we process that data only to provide the service described here, on your behalf and per the Privacy Policy.
• Our commitments to you: we do not sell diner data, do not use your guest list to market other restaurants to your diners, do not retain it beyond the relationship except as law requires, and we assist with diner privacy requests. A signed data-processing addendum is available on request at contact@dinesights.com.
• Your commitments: collect diner information honestly (no uploading outside lists — diners join themselves), use it as diners would expect, honor deletion and opt-out requests promptly, and comply with privacy laws that apply to your business.
• If you leave: on account closure we handle your restaurant’s data according to the retention principles in the Privacy Policy; ask before closing if you want an export of your own guest list, and we’ll provide one.

• For any promotional text sent through DineSights, you are the sender: messages go only to diners who gave the affirmative, restaurant-specific consent recorded by DineSights, under the Acceptable Use Policy (consent scoping, content rules, quiet hours, and record-keeping — including retaining consent records for at least four years). UK PECR may permit a narrow existing-customer soft opt-in where every statutory condition is met, but DineSights does not use that exception for platform sends: a recorded affirmative opt-in is required.
• Opt-outs (STOP or any reasonable request) are honored immediately at the platform level and by you personally: a diner who asks you in person is off the list from that moment.
• We may pause messaging that appears to violate law, carrier rules, or the AUP — for your protection as much as the diners’.
• You indemnify DineSights against claims, fines, and costs (including reasonable attorneys’ fees) arising from messages sent at your direction in violation of these terms, the AUP, or applicable law — including the TCPA, PECR, UK data-protection law, and state telemarketing claims.

• You can cancel anytime (see Billing) and stop using the service.
• We can suspend or terminate for unpaid subscriptions (after warning), for violations of these terms or the AUP (immediately where diners, carriers, or the platform are at risk; with notice otherwise), or if we discontinue the service (with at least 30 days’ notice and a refund of any unused prepaid period).
• On termination, sections that by nature survive — your content warranties, indemnities, liability limits, and dispute terms — survive.

• As-is. DineSights is provided as-is and as-available. We work to keep it reliable, but we don’t warrant uninterrupted or error-free operation — outages, maintenance, and third-party provider issues (Stripe, Twilio, Supabase, Railway, carriers) happen. To the maximum extent permitted by law, we disclaim implied warranties, including merchantability, fitness for a particular purpose, and non-infringement.
• Your menu, your representations. Diners are told that menu content comes from you and that allergy questions must be confirmed with your staff — but the accuracy of your menu, pricing, and allergen/dietary information is your responsibility, not ours.
• Cap. To the maximum extent permitted by law, neither side is liable for indirect, incidental, special, consequential, or punitive damages, or lost profits or revenue; and our total liability under this agreement is capped at the amounts you paid DineSights in the 12 months before the claim. Nothing here limits liability that the law doesn’t allow to be limited, your payment obligations, or your indemnities.
• Your indemnity. Beyond messaging (Section 07), you indemnify DineSights against third-party claims arising from your content, your menu’s accuracy, or your violation of law or of these terms.

• Talk first. If there’s a dispute, email us with “Dispute” in the subject and give us 30 days to fix it before filing anything. Most problems are a refund, an apology, or a bug fix away.
• Governing law & venue. If the subscribing restaurant’s principal place of business is in the United Kingdom, these terms are governed by the laws of England and Wales and disputes that survive the talk belong to the courts of England and Wales. For every other restaurant, these terms are governed by the laws of the State of Michigan, and those disputes belong to the state or federal courts sitting in Wayne County, Michigan. Mandatory rights and jurisdiction rules that cannot lawfully be excluded still apply.
• Changes to these terms. We can update these terms; for material changes, we’ll give at least 30 days’ notice by email or in the dashboard. Continued use after the effective date is acceptance; if you don’t accept, cancel before it and the old terms apply through your paid period.
• The whole agreement. These terms, the Privacy Policy, the Acceptable Use Policy, and the SMS & Diner Terms are the entire agreement; if any part is unenforceable, the rest stands; not enforcing a term once doesn’t waive it; you may not assign this agreement without our consent (we may assign it in a business transfer, with notice).
• Contact. contact@dinesights.com.